Food: Simple, Fresh, Economical--On Message

On the West Coast, Fresh & Easy Neighborhood Market has introduced a new line of ready-to-eat products that can be mixed and matched to create over 200 meal ideas. The line includes 30 different varieties of fresh pastas, sauces, meat and vegetarian dishes, and sides which pair to create meals for two for about $10.  All Fresh & Easy products contain no added trans fats, no artificial flavors and colors and only use preservatives when absolutely necessary. At roughly 10,000 square feet, Fresh & Easy markets are smaller than the typical supermarket to give customers a faster, easier shopping experience. In addition to fresh, prepared meals and produce, Fresh & Easy offers national brands and household items at everyday low prices. (Photo: Oakmonster.)