Brand Noise

The Hunger Games (CultureIntelligence Brief)

The Hunger Games (CultureIntelligence Brief)

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Language, Insight and Luxury (Brilliant Noise)

 

 

 

 

 

 

 

 

 

 

 

 

Read the full article here

Culture Networks @ SXSW 2012

Culture Networks (SXSW 2012)

View more presentations from Tim Stock

Our Semiotic CultureIntelligence Apps Debut at SXSW 2012

The CultureIntelligence apps provide a multidimensional view as a three-part Java series that read and visualize cultural data across social media, as well as independent corpuses. 

Migrations is a 2D matrix that tracks the migration of cultures over time.

Dimensions is a 3D graph that explores the varied meaning of words based on cultural context. 

Signals organizes shared imagery according to modes of expression.

Each app reflects a facet of what real thought processes actually look like in the development of meaningful ideas and connections.  

scenarioDNA collaborated with Amherst, MA-based Texifter using DiscoverText on the data analytics and Waltham, MA-based Advanced Visual Systems (AVS) using OpenViz software for the data visualization.

Applying cultural intelligence allows innovators to understand how meaning is changing, especially in regard to unique aspects of trust, authenticity and progress. It allows for better understanding of how certain features are being recast or modified or for engineering how an unexpected ingredient might come into play. And it lets us prospect the stories waiting to be told and know how technology can best be used to help people.  Read the full press release

If you are in going to be at SXSW be sure to come by to our talk Culture Networks and the codes that drvie them at the Omni Downtown March 11th @ 11am,